Global icon Rihanna can take centre phase for Apple New music Super Bowl Halftime Exhibit

Currently Apple Music, the NFL and Roc Nation announce international icon, entrepreneur and philanthropist Rihanna will just take center phase at State Farm Stadium for the Apple Songs Tremendous Bowl Halftime Present at Tremendous Bowl LVII, on Sunday, February 12, 2023 in Glendale, Arizona.

The Apple Music Super Bowl Halftime Present telecast will be manufactured by DPS with Roc Nation and Jesse Collins serving as executive producers, and Hamish Hamilton serving as director. Roc Country is also serving as the strategic leisure advisors of the are living general performance.

“Rihanna is a generational expertise, a female of humble beginnings who has surpassed anticipations at each and every flip. A particular person born on the small island of Barbados who became a single of the most outstanding artists ever. Self-built in small business and amusement,” stated Shawn “JAY-Z” Carter.

“We are thrilled to welcome Rihanna to the Apple New music Tremendous Bowl Halftime Display phase,” reported Seth Dudowsky, NFL Head of Tunes. “Rihanna is a after in a generation artist who has been a cultural drive all through her career. We appear forward to collaborating with Rihanna, Roc Nation and Apple Tunes to carry admirers yet another historic Halftime Present general performance.”

“Rihanna is an extraordinary recording artist who is a preferred for quite a few thousands and thousands of Apple Audio clients around the entire world,” said Oliver Schusser, Apple’s vice president of Apple Music and Beats. “We are enthusiastic to lover with Rihanna, Roc Nation and the NFL to deliver audio and sporting activities supporters a momentous present — what an amazing artist for the inaugural Apple Songs Tremendous Bowl Halftime Show.”

About the coming months, fans can count on to see unique details and sneak peeks foremost up to the Apple Songs Tremendous Bowl Halftime Demonstrate by following @AppleMusic on TikTok, Instagram and Twitter.

This marks the very first yr of a partnership concerning Apple Songs, the NFL and Roc Nation.

Before this year, the Super Bowl LVI Halftime Exhibit which featured a lineup of trailblazing musicians including Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar made history, garnering 5 Inventive Arts Emmy nominations. The critically acclaimed overall performance received 3 Creative Arts Emmys, together with Remarkable Variety Particular (Reside), a initially at any time for the show.

Past Super Bowl Halftime Display performances involve The Weeknd, Jennifer Lopez, Shakira, Justin Timberlake, Woman Gaga, Katy Perry, Bruno Mars, Prince, Madonna and more.

For far more information about Tremendous Bowl LVII, go to SuperBowl.com.